House of Delicate Spa
How we increased the conversion rate of House of Delicate Spa by 117.85%
About House of Delicate Spa
House of delicate spa is one of the best Med Spa located in the heart of Asaba, the capital of Delta state, and well managed by a certified UK/USA Aesthetician. Delicate Spa has been serving its customers for the past 7years and has proven to be the best Med Spa located in the city of Asaba.
THE CHALLENGE
Being in a competitive niche like the Spa industry, House of Delicate Spa is competing with not only other spa homes, but also hotels with spa extensions.
With spa homes located inside almost every hotel in Asaba, this cause a huge decrease in Clients visiting House of Delicate Spa, as most clients prefers visiting the hotel spas on the basis of location and the fair prices they were given for being an in-house guest.
At the same time, some players who are eager to make a quick buck in the Spa industry began slashing prices and given out daily deals, which resulted in a major hit to the profit margin which were initially healthy for the Spa industry.
THE STRATEGY
First we conducted on-site and online surveys to capture as much information as we could from those customers that are willing to share there anonymous thoughts.
Then we use the data gotten from those surveys to restrategize our targeting while crafting a message that our target audience will relate with in our social media campaigns.
Results with Everanking
Everanking boosted the conversion rate up to 117.85% by running a laser focused targeting using social media marketing. This increases the conversion rate and greatly maximize their return on investment.
What our client's are saying...
The Everanking team has been instrumental in providing us with forward thinking, growth-impacting marketing support. Their expertise has helped grow our brand and overall business.
- Nora Olohitare
CEO, House of Delicate Spa
We really lean on Everanking as an extension of our team in the African continent, which enables us to increase our impact without increasing our headcount. They're exactly what we look for in partners.
- John Smith
head of Web Strategy @CTXMarketing
Ever since i hired Everanking team to build, manage and promote our movie production company on the Web, we have seen a high demand for our movies while gaining international recognitions.
- Mr Bond
Director, AfroBond Tv
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